LG: Football Prank

SuperHeroes was asked to make a TV and online commercial for LG’s new phones that come with a free football/soccer app.

The concept was fairly straightforward: unsuspecting people come across a phone on the ground, when they pick it up, they get hit by a football as penance.

Originally the concept was that two pranksters (which can be seen in the extended version) were in charge of the whole setup . While that is lost in the TV version, I like to think the concept still works for the football demographic.

My role in this was supervising the VisFX shots on set, as well as most of the 3D and compositing. Fellow intern David Schagerström helped out with some animation as well as compositing.

I would say 95% of the shots with the ball were all animated using C4D’s MoDynamics – this made for extremely easy and customizable simulations which saved tons of time in getting good results and easy tweaking.

You can watch the extended version here.

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